Comline Auto Parts reveals how vehicle spotlight bulletins, with the latest effort focusing on steering & suspension references for a Peugeot 208, make up a crucial part of a social media strategy that is going down a storm with its customers.
Are you one of the 20,000 that follow Comline on Facebook? The award-winning British brand has reached the impressive milestone recently. It inspires different generations of technicians, distributors and car enthusiasts with an array of engaging digital content.
Whether it be the latest article about the quality of its products or a competition giving away a virtual reality headset, perfect for users wanting to check-out the innovative Comline Augmented Reality (C.A.R.), Comline’s loyal subscribers have joined the brand on its journey in reaching a comprehensive audience online.
One of its top fans, Callum MacNee, said: “I enjoy reading articles about how the products are made, the quality of the components used and the testing that is done on the parts. I have enjoyed the C.A.R. images; C.A.R. is a great idea, especially if there is more than one option for a vehicle, as you can get an all-round picture to compare with what is fitted.
“I work in the motor trade and not only sell a wide variety of Comline products but have many fitted to my own car and my wife’s. I can back up the quality of the products as I use them myself.”
Bespoke vehicle spotlight social media tiles, designed to inform the audience of new-to-range part numbers and demonstrate its ability to cater market demand, also makeup its digital plan and are appreciated by the audience.
Comline has just put the finishing touches to its latest one, which focuses on the popular Peugeot 208 (2019- onwards). The supplier now offers stabiliser links, tie rod ends and rack ends for the internal combustion engine model. It’s worth noting that Comline holds stabiliser links for the e208 (2020- 2021) as well.
Comline Marketing Manager, Jo Emmerson, said: “This vehicle spotlight is another example of the lengths we go to in providing our followers with relevant and helpful information, whether they’re selling or fitting our products.
“We believe we’ve got a grasp of what our audience wants from us – 20,000 followers and growing! – and we are confident these types of social media tiles, whether it be a vehicle spotlight or deconstruction of a stabiliser link poster, illustrate our knowledge and understanding of the products we supply.”
Comline offers a three-year warranty with all of its products, impressing its competitive edge and desire to support aftermarket businesses with a reliable and assured solution for vehicle maintenance.
