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How Chicane made motorsport part of a marketing mix

How Chicane made motorsport part of a marketing mix

Continuing with the series, Chicane featured in PMF's report into the excitement of motorsport and its in ...

Continuing with the series, Chicane featured in PMF's report into the excitement of motorsport and its integration with the automotive aftermarket – how do brands leverage motorsport’s influence to en ...

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How has Motul utilised motorsport opportunities?

How has Motul utilised motorsport opportunities?

Following on from Duckhams, Motul is the next company to contribute to PMF's report into the excitement o ...

Following on from Duckhams, Motul is the next company to contribute to PMF's report into the excitement of motorsport and its integration with the automotive aftermarket – how do brands leverage motor ...

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A reflection on Duckhams oils’ role within motorsports

A reflection on Duckhams oils’ role within motorsports

PMF has conducted a report, delving into the excitement of motorsport and its integration with the automo ...

PMF has conducted a report, delving into the excitement of motorsport and its integration with the automotive aftermarket – how do brands leverage motorsport’s influence to enhance awareness and achie ...

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Navigating the world of engine oil selection

Navigating the world of engine oil selection

The mushrooming of lubricant specifications is a genuine pain point for both you and garages, independent ...

The mushrooming of lubricant specifications is a genuine pain point for both you and garages, independents in particular, according to David Valentyne, business development manager at TotalEnergies Ma ...

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How Fueltone Pro’s products benefit older vehicles

How Fueltone Pro’s products benefit older vehicles

Ongoing innovation and refreshed product lines are key to a successful relationship between you and suppl ...

Ongoing innovation and refreshed product lines are key to a successful relationship between you and supplier, according to Fueltone Pro Chairman, Robbie Gray. The Aberdeenshire-based fuel additives sp ...

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Why Motul UK has launched additive kits

Why Motul UK has launched additive kits

Once the “products of the dark arts” in the automotive aftermarket, according to Andy Wait, sales and mar ...

Once the “products of the dark arts” in the automotive aftermarket, according to Andy Wait, sales and marketing manager at Motul UK, additives are now one of the fastest growing product areas in the a ...

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Why has Castrol developed its marketing support?

Why has Castrol developed its marketing support?

In an endeavour to boost visibility and accessibility among motor factors and workshops alike, Castrol ha ...

In an endeavour to boost visibility and accessibility among motor factors and workshops alike, Castrol has agreed a “strategic partnership” with Tetrosyl. It also offers an array of marketing support ...

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What causes a damper limiter pulley to fail?

What causes a damper limiter pulley to fail?

DENSO is an OEM of air conditioning (AC) components, which it supplies to VMs across the globe. Its relat ...

DENSO is an OEM of air conditioning (AC) components, which it supplies to VMs across the globe. Its related expertise extends to many of the systems that are associated with a vehicle’s thermal manage ...

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How Nissens’ TM range helps ensure thermal comfort

How Nissens’ TM range helps ensure thermal comfort

Motorists should experience optimal thermal comfort not only during the initial days of spring and the ho ...

Motorists should experience optimal thermal comfort not only during the initial days of spring and the hot summer months but throughout the entire year, according to Nissens Automotive. Here’s its mar ...

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Why you should stock AC kits for classic cars

Why you should stock AC kits for classic cars

Growing demand in the “luxury automotive aftermarket” could present an opportunity for you to sell air co ...

Growing demand in the “luxury automotive aftermarket” could present an opportunity for you to sell air conditioning (AC) kits to classic car restorers and owners, according to Clayton Classics. In the ...

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