The ELF Sporti lubricants range can now be found through MAM Autocat v8, the online automotive parts catalogue that enables motor factors to quickly find and purchase components from multiple suppliers.
It means motor factors and retailers across the UK can now find the ELF Sporti range alongside Total Quartz products through the automatically updated, web-enabled catalogue.
In the automotive aftermarket, where profitability is always a driving force, it is beneficial to have access to premium quality and value proposition products to cater for the needs of different customers and to enable upselling opportunities.
Total Lubricants offers both the ELF Sporti and Total Quartz lubricant ranges. For the more price conscious buyer, the ELF Sporti line provides coverage across six lubricants, meeting the requirements for core independent aftermarket customers, while still including high-quality base oils and raw materials.
The Total Quartz range is based on a higher price point built upon OEM partnerships and approvals formulated using Total’s unique Age Resistant Technology (ART) to fight against friction, corrosion and engine deposits.
ELF Sporti and Total Quartz offer comprehensive lubricant ranges at different price points to suit all needs, without compromising on quality. Drivers benefit from the premium traits of UK-manufactured products, while motor factors can boost profits thanks to a two-tier approach.