Shaftec has announced some changes to its commercial team structure, as part of its 2021 strategic business plan.
Marc Wise has been promoted to the position of Sales Manager. In this role he will oversee and manage the UK territories as well as the growth and expansion of the European business.
Darren Byng will now take on the role of Key Account Manager UK & Ireland and Joe Toakley will also be responsible for the company’s marketing, PR and advertising, as well as assuming the role of Area Manager for the South.
Marc commented: “Over the past two years export growth has doubled, with the brand proving especially popular across Europe. Currently exporting into more than 15 different countries, the plan is to expand this growth further and support this development with the appointment of an EU based Export Manager in the near future.
“The aim of the new commercial team is to champion all the unique qualities that come with the Shaftec brand, evolving in line with the ever changing vehicle car parc especially in the key area of electric steering, to ensure we are the first choice with both the garage and the motor factor.”
In his new role Darren will head up the business relationships with some of Shaftec’s largest customers. With 25 years industry experience and vehicle knowledge, Darren had roles which included a 10 year stint as a vehicle technician working across both the independent sector and franchised dealer network before joining the Shaftec team in 2014.
Joe has spent his whole career in the automotive aftermarket and has been a member of the Shaftec team for four years. He plans to take a fresh approach to brand marketing with a new look and feel for all marketing material and literature.
Shaftec Director, Tom Curtis, said: “I’d like to congratulate Marc, Darren and Joe. Despite one of the hardest years on record for the industry, Shaftec has seen consistent growth and we look forward to a bright future for the business. I’m certain that this team – with their personalities, company & industry knowledge are the right people to take Shaftec forward as we enter an exciting new chapter.”