OSRAM has offered supplier support to Colin Adams Motor Parts, wrapping one of the motor factor’s delivery vans with its branding.
With the family-owned motor factor providing a delivery service covering Newtownards, Ards Peninsula and the North Downs areas, the OSRAM brand will be exposed to a number of road users. It is hoped this will help spread awareness of its aftermarket lighting range in time for the lighting season and as the clocks change next week.
As a member of FG7, Colin Adams Motor Parts has full access to the OSRAM range of standard and upgrade bulbs, including the NIGHT BREAKER LASER, COOL BLUE INTENSE and LEDriving LED products, and stocks OSRAM products in its two branches in Newtownards and Belfast.
Keith Booth, Key Account Manager for OSRAM, said: “We have a great relationship with the team at Colin Adams Motor Parts, so giving them our full backing by wrapping one of the vans was an easy decision to make.
“Our customers are a key part of OSRAM’s ongoing success and therefore it’s important that we support them as best we can, where we can. They’re often the facilitator between us and their own customers, and we are committed to providing them with the materials, technical knowledge and advice necessary to help them communicate with their customers.
“It is always our goal to remain a key industry player, and this visually-striking van wrap will help to keep us at the forefront of the industry and spread our strong messaging of our top-quality automotive lighting ranges.”
Colin and Michele Adams, business owners of Colin Adams Motor Parts, first opened the company’s doors in 1998. Colin said: “We’ve grown significantly over the years and have accumulated a wealth of industry experience and product knowledge. Throughout this time, we’re proud to work with the automotive aftermarket’s leading brands and are delighted to receive the backing of a tier one supplier like OSRAM. We’re really pleased with the finished result.”