Autoelectro and CAAR Agree Supply Deal

Autoelectro and CAAR Agree Supply Deal

Autoelectro, the Bradford-based remanufacturer, has announced that it has won ‘approved supplier’ status with motor factor and accessory retailer, CAAR.

The deal means Autoelectro’s rotating electrics programme of starter motors and alternators has been recommended to CAAR’s 350 local independent members, and customers will be able to choose from its full remanufacturing programme and  surcharge-free non-exchange (NEX) units. Combined, Autoelectro now has 110,000 applications listed for its range.

Over recent months, Autoelectro has revised the surcharge structure for its full remanufacturing programme, where some of its faster-moving references have had their surcharges cut entirely; however, the less popular part numbers still have a surcharge due to the high-value and scarcity of the old core.

To coincide with the new pricing strategy, Autoelectro will be liaising closely with its customers, including those within CAAR, to assist them in utilising its recently-launched Active Inventory Management System – or AIMS – package, which can be accessed on the company’s website.

It provides full transparency on outstanding old core and will help identify slow-moving stock or part numbers that are no longer selling, which can then be replaced with faster-moving references, ensuring maximum profitability from stocked products.

Managing Director of Autoelectro, Tony Bhogal, said, “Having held discussions with senior staff at CAAR, we have agreed a competitive package for its members, to ensure they and their workshop customers receive the best value-for-money but premium quality product available.

“CAAR members will have access to the best range and availability of rotating electrics, along with a free next working-day AM delivery.”

CAAR Joint Managing Director, David Owen, said, “We are delighted to welcome Autoelectro onboard as an approved CAAR supplier, and the appointment has been warmly welcomed by CAAR members, many of whom were already using them for their rotating electrics.

“I have known Tony Bhogal and Autoelectro for many years and, when the opportunity arose to reach a group deal for our members, it was a very easy decision. The quality of the product, together with the large range of surcharge-free units available, makes it an ideal fit with CAAR members and we look forward to a long and fruitful relationship.”

For more information on Autoelectro, click here

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