Titan Group and Gulf Lubricants have announced a new partnership, which will see the return of the iconic Gulf brand back in the UK aftermarket sector.
In each area where it operates, Titan Group will be the exclusive partner of Gulf Lubricants as its premium lubricant offering to the independent garage trade.
Rossmore Lubricants General Manager, Dave Woodman, said: “From late 2021, we have been entrusted to revitalise the Gulf Lubricants brand in the UK, and our aim is to achieve this through the formation of strong, long-term partnerships within each sector that we operate.
“Titan is setting the standard for a new model of motor factor in the UK, and we are delighted to be part of their journey by adding Gulf Lubricants as a premium offering, alongside their existing portfolio of products. We’re really excited about what we can achieve together!”
Titan Group Founding Partner, Damon Peacock, said: “One of our primary focuses at Titan is to listen to our customers’ requirements. Finding a premium oil supplier that shared the same vision and values wasn’t as easy as you would think!
“After carefully researching the possible options, Gulf stood out as a partner with real passion and desire. They have a totally different approach and want to work with partners that understand that the oil market is changing and can embrace that change and develop long-term partnerships with them.”
Gulf Lubricants is represented solely in the UK & Ireland by Rossmore Lubricants, part of the Walsh Distribution Group, which was established in 2021.
Titan Motor Factors was formed by experienced motor factor managers and trade professionals. The aim was to replicate the strengths from past experiences and to address weaknesses and improve in these areas to create a new dimension in parts supply.
Titan Motor Factors said it is the first employee-owned motor factor in the UK, allowing everyone within the business to have a meaningful stake in it and share in the success and wealth they create.
